Legend l by Tina Edward Gunawardhana l 25 Jun 2024     - 187

A Woman’s Odyssey in Public Relations


Photographs: Courtesy of Beverley Pinder

Beverley Pinder was born in      Sri Lanka and attended St Lawrence’s School until Year 7 when she took wing to Australia with her family.  A former Miss Australia in 1978 Beverley used her skills to become a  seasoned Public Relations professional with a passion for strategic communication and relationship building. With a background in Political Communication and campaign management, Beverley brings a wealth of experience in navigating the complexities of the media landscape and shaping public perception. Known for her innovative approach and attention to detail, Beverley has played a pivotal role in crafting compelling narratives for politicians and organisations, driving positive outcomes and fostering meaningful connections with diverse audiences. Through her expertise in crisis management, media relations, and stakeholder engagement, Beverley has earned a reputation as a trusted advisor and effective communicator in the ever-evolving realm of public relations. On the cusp of launching her book Pride without Prejudice – An inspiring life, Beverly reveals her rewarding journey from Ceylon to Australia where she became a Miss Universe Australia 1978, a consummate PR professional and a politician.

 

What inspired your transition from being a beauty queen to pursuing a career in Public Relations and then politics?

I transitioned from being a Beauty Queen working the Public Service at the time and through several job offers, I chose Public Relations. Politics came 34 years later.

 

What led you to a career in Public Relations?

About one year from being named Miss Universe Australia in 1978, I was invited to trial work in a PR company run by two very prominent practitioners of the 70s – I took to it like a duck to water…and called on all  my journalists and photographer mates to help me.

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ABOUT THE AUTHOR

Tina Edward Gunawardhana

Tina Edward Gunawardhana is the Deputy Editor of Hi!! Magazine. She writes on a variety of topics which include travel, fashion, lifestyle, cuisine and personalities. She is also a journalist for the Daily Mirror Life. An intrepid traveller, Tina likes to show readers the world through her eyes and experiences. Follow her on Facebook, Twitter and Instagram - tinajourno or email her at tinajourno@gmail.com

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